BTS’s Jimin Ranked No. 1 in the July Top 10 Brand Reputation Index

    BTS’s Jimin jumps to the top spot for this month, marking his 42nd non-consecutive month. When compared to the prior month, Jimin’s brand reputation index for the month of July increased by 21.42 percent to 6,130,231 points.

    Rankings of each boy group member’s brand reputation for the month of July 2022 have been released by the Korean Business Research Institute!

    The rankings for this month were determined by analysing the consumer involvement, media coverage, communication, and community awareness indices of 703 boy group members using big data gathered from June 16, 2022, to July 16, 2022.

    Meanwhile, Jimin’s positivity-negativity analysis revealed 85.08 percent positive reactions. The BTS member’s keyword analysis showed “record”, “release”, and “surpass” included in his highest-ranking related terms, while “ARMY”, “With You” and “Instagram” are included in Jimin’s high-ranking phrases.

    KANGDANIEL ranks at number 2 for the month of July, with his brand reputation index of 5,317,589 points reflecting an increase of 1.21 percent in his score from the previous month. BTS’ Jungkook rises to rank 3 for this month, with a brand reputation index of 4,321,998 points.

    ASTRO’s Cha Eun Woo ranks a close fourth, reflecting a brand reputation index of 4,185,536 points. Rounding out the Top 5 for this month, BTS’ V scores a brand reputation index of 4,009,434 points.

    BTS’s Jimin Tops The July Top 10 Brand Reputation list

    1. BTS’ Jimin
    2. Wanna One’s KANGDANIEL
    3. BTS’ Jungkook
    4. ASTRO’s Cha Eun Woo
    5. BTS’ V
    6. BTS’ Jin
    7. BTS’ RM
    8. NU’EST and Wanna One’s Hwang Minhyun
    9. BIGBANG’s G-Dragon
    10. BTS SUGA


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